NAMASKAYA represents an intercontinental journey by founders Devisha and Dany, who are committed to supporting artisanal livelihoods worldwide. Born from a desire to celebrate local crafts on their wedding day in India, the brand now channels efforts into preserving and reviving heritage crafts globally, through collaborations with various designers and artisans.
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CONTENT CREATION
For an entire year, we had the privilege of creating social media content for NAMASKAYA, a brand that celebrates the profound message that we are more alike than different.
Drawing on the serene yet powerful connotations of its
name—inspired by the Sanskrit "Namaste" and Scandinavian "Kaia" for "pure"—our content aimed to reflect the brand's philosophy of unity and purity.
Through carefully crafted posts and engaging digital storytelling, we highlighted the universal similarities that
connect us, promoting a message of oneness and harmony across all platforms.
We curated and designed a lookbook for Namaskaya featuring their signature styles and collections
We created a custom illustrated style guide for Namaskya's collection of hand block printed luxury scarves.
Here's a look!
Peek into what went on behind the scenes for Namaskaya!
